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At JLR, we understand that you want the best for your child. That’s why we believe that an apprenticeship with JLR retail can be an excellent opportunity to help them achieve their career goals. 

To help you understand what an apprenticeship can offer your child, we have compiled a list of frequently asked questions based on our discussions with some of our existing apprentice’s parents and guardians. 

apprentices working on laptop


By choosing an apprenticeship, your child can gain valuable experience, learn essential skills, and receive a high-quality education. We believe that apprenticeships are a fantastic way for young people to gain a foothold in their chosen profession and set themselves up for a successful career. We hope that these questions will provide you with the information you need to make the right decision for your child. However, if you have any additional questions or concerns, please don’t hesitate to contact us. We are always happy to assist you and provide you with the answers you need. 

Q1 – Why an apprenticeship could be a better option for my child compared to a university?

With the cost of tuition fees on the rise, going to university might not be the best option for everyone seeking higher education. Besides, having a degree may not necessarily be a requirement for many employers who prioritize experience and work-based skills instead. Focusing on developing the right skills can give your child a competitive edge in the job market. At JLR, we provide an apprenticeship program that boasts success rates higher than the national average, both overall and timely success rates.

An apprenticeship is an excellent starting point for a young person’s career. We offer employment opportunities within one of our premium retailers, where they can earn and learn simultaneously. Most importantly, there are no expensive tuition fees or years of lessons to worry about. This is a great opportunity for your child to build a career and work for one of the UK’s top car brands.

Q2 – What will my son/daughter get from their apprenticeship?

Your child’s apprenticeship with us will provide them with a quality education, with focus on their personal and professional development. They will receive work experience, block learning, regular activities and assessments to help them grow.

Throughout their apprenticeship, they will work with one of our retailers and receive mentoring from our highly skilled and qualified team.

Upon successful completion of the programme, your child will receive a nationally recognised qualification and Jaguar Land Rover Brand Approved Certifications. They may also be eligible for our Inspiring Managers Programme, which is a great way to further their career.

At Jaguar Land Rover, we believe in the potential of our apprentices and many of them have gone on to become master technicians, managers, trainers, or part of our Head office team. An apprenticeship with us is a fantastic opportunity for your child to kickstart their career.

Q3 – What will they get paid? 

All of our apprentices receive a salary that meets or exceeds the national minimum wage standard. However, the amount paid to them may vary depending on the policies of our individual retailers. Some retailers may choose to pay their apprentices more than the minimum wage. If you need more information on the national minimum wage, please visit the official Government website.

Q4 – Can I come and see the facilities and meet people from the apprenticeship programme?

We would be delighted to have you visit us and meet our team to see our facilities. Contrary to popular belief, a career in the automotive industry is not only about wearing overalls and dealing with grease and oil. Much of the work on today’s advanced vehicles is based on computer diagnostics, and the industry requires highly skilled and qualified individuals to work in clean and hygienic environments. We also prioritise providing a premium customer experience in a quality environment. 

Q5 – How will their progress be monitored?

During the JLR retail apprenticeship programme, we monitor the progress of our apprentices through various methods. Firstly, there are Assessor Coaches (ACs) available in the local area who regularly visit the workplace. ACs support both the learner and employer throughout the learning journey, ensuring that block release training is matched with on-the-job training. They are available to answer questions and provide personal and professional support.

Additionally, mentors within the workplace support apprentices in their everyday job roles by showing them new skills and helping them learn more about the business. Assessments are also a part of the programme to ensure that the apprentices are meeting course objectives. The type and timing of assessments will depend on the type of apprenticeship they are working towards.

Q6 – Where will they stay during their training weeks?

We are thrilled to offer a high standard of accommodation to our JLR retail apprentices during their block week training weeks. They are accommodated at the Holiday Inn Hotel Kenilworth and Hilton Leicester.

We ensure that our apprentices are well taken care of throughout their stay. A staff member is employed at the hotel to look after their welfare and safeguarding, and we have a female skills trainer to support female safeguarding if an apprentice prefers not to speak with a male staff member. All apprentices are provided with breakfast and dinner at the hotel and lunch at the training academies.

We also organise activities at the hotel for everyone to participate in. We recognize that this may be their first experience away from home, so we strive to ensure that everyone has fun in a safe and secure environment.

Q7 – How do you carry out your duty of care?

The hotel has a staff member available on site until 11:30 pm every day. Additionally, there is a safeguarding phone line available on 07703 469959 manned by a responsible person in case any apprentice feels the need to talk. Every apprentice is provided with an informative card containing all the important contact numbers they might need while they are on the programme. The trainers and assessors are the first point of contact for the apprentices, and they are encouraged to talk to them in case of any concerns.

We have a zero-tolerance policy regarding alcohol, drugs and bullying, which all apprentices agree to by signing an agreement on week one to show that they understand the programme standards.

Q8 – Who can I contact for more information?

Our specialist recruitment and administration team are on hand to help you with any further enquiries.

Please contact us at: Phone: 0203 8973889 Email:


male apprentice working on car tyre